Logo design
Khodkar Logo Design – Competition Entry
This logo series was created for a design competition held by Khodkar, an online job search platform. The brand name in Farsi holds layered meanings:
• Khodkar as pen
• Khodkar as automatic
• Khod + Kar meaning self-work
To reflect these interpretations, I designed three distinct logo concepts:
• Pen: A stylized form that evokes creativity and personal agency.
• Automatic: Circular shapes suggest flow and smart functionality.
• Work/Search: A magnifying glass highlights Kar, emphasizing job discovery.